Designed and MADE in Britain from sustainable fabrics, Now You See Me creates premium performance sportswear that is fabulous, flattering and sustainable.
- Fabrics sourced with comfort, sustainability, and performance in mind.
- Products designed with attention to detail to flatter the mature figure.
Our Brand Vision
We have the shared belief that every individual has a unique story to tell and a meaningful contribution to make. We will empower every individual to feel comfortable and content with who they are, free from arbitrary judgement, so that the whole world can benefit from what they have to give.
Our Point of View
We know that you are more than just the sum of your body parts. That your body is the haven for the beautiful person you are and that it tells the whole story of your unique life. Therefore, tummy rolls, chaffing thighs and wrinkles are not things to fix, but parts to gracefully accept. You know who you are, and nobody can tell you who you should be. We are a platform to help you express yourself and feel good about it. We are here to enable, liberate and flatter every body so that everyone else can see what we see. The whole you.
Our Values
- Empowering acceptance – liberating, supportive, encouraging
- Confident contentment – proud, joyful, peaceful
- Supportive contribution – inclusive, helping, beyond oneself
Our Products
- Designed and MADE in Britain from sustainable fabrics
- Fabrics sourced with comfort, sustainability, and performance in mind
- Products designed with attention to detail to flatter the more mature figure
Our Suppliers
It’s important to us to keep things local to support small businesses and reduce our environmental impact. Our garments have been manufactured by Melissa and Jamie’s team at Clothing Manufacturers UK www.clothingmanufacturersuk.com, our fabrics are woven in Leicester by a long standing family run business and sportswear designer Dan Craven based in North Yorkshire helped us refine our designs.
Our branding and artwork was conceived by the award winning Leeds based creative team at Born Ugly www.born-ugly.com and our photography and videography was art directed by the talented John Rowley www.johnrowley.co.uk
